{"id":947174,"date":"2024-01-12T12:15:13","date_gmt":"2024-01-12T11:15:13","guid":{"rendered":"https:\/\/www.claret.cat\/llibre\/la-magia-de-innovar-9788431339036\/"},"modified":"2026-01-19T11:43:33","modified_gmt":"2026-01-19T10:43:33","slug":"la-magia-de-innovar-9788431339036","status":"publish","type":"product","link":"https:\/\/www.claret.cat\/es\/libro\/la-magia-de-innovar-9788431339036\/","title":{"rendered":"LA MAGIA DE INNOVAR"},"content":{"rendered":"<p>En estos tiempos de grandes avances tecnol\u00f3gicos, de abundantes contenidos en Internet y de la revoluci\u00f3n del conocimiento que implica el uso de la Inteligencia Artificial, con aplicaciones como ChatGPT y otras similares, la innovaci\u00f3n empresarial parecer\u00eda ser algo muy asequible para cualquiera que lo intente.<br \/> Sin embargo, a pesar de que la innovaci\u00f3n disruptiva consiste en ofrecer soluciones in\u00e9ditas gracias a estas transformaciones tecnol\u00f3gicas, lo verdaderamente disruptivo en las empresas es la transformaci\u00f3n del respectivo modelo de negocio.<br \/> Por eso, el contenido de este libro est\u00e1 centrado en proponer 7 v\u00edas disruptivas para innovar. Son ideas b\u00e1sicas y de sentido com\u00fan, que pueden ayudar a cambiar el modelo de pensamiento en las organizaciones y generar rutas nuevas de soluci\u00f3n a los problemas de siempre.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ALAS ALAS, RA\u00daL MAURICIO<\/p>\n","protected":false},"featured_media":947175,"template":"","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[162,436],"product_tag":[],"class_list":{"0":"post-947174","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-economica-i-politica","7":"product_cat-economica-y-politica","9":"first","10":"instock","11":"taxable","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"acf":{"autor":"ALAS ALAS, RA\u00daL MAURICIO","codart":"843133903","libros-coleccion":"Persona y Cultura","ediciones":"1","encuadernacion":"R\u00fastica","fecha_de_publicacion":"01\/01\/2024","novedad":"1","paginas":"148","subtitulo":"7 V\u00cdAS DISRUPTIVAS PARA INNOVAR","orden":"0","portada":"0","idioma":"spa","editorial":[{"ID":6251,"post_author":"3","post_date":"2022-07-28 17:48:11","post_date_gmt":"2022-07-28 15:48:11","post_content":"","post_title":"EUNSA. EDICIONES UNIVERSIDAD DE NAVARRA","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"eunsa-ediciones-universidad-de-navarra","to_ping":"","pinged":"","post_modified":"2022-07-28 17:48:11","post_modified_gmt":"2022-07-28 15:48:11","post_content_filtered":"","post_parent":0,"guid":"http:\/\/dev.claret.cat\/editorial\/eunsa-ediciones-universidad-de-navarra\/","menu_order":0,"post_type":"editorial","post_mime_type":"","comment_count":"0","filter":"raw"}],"autores-libros":[{"ID":167847,"post_author":"3","post_date":"2022-10-14 18:14:29","post_date_gmt":"2022-10-14 16:14:29","post_content":"","post_title":"RA\u00daL MAURICIO ALAS ALAS","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"raul-mauricio-alas-alas","to_ping":"","pinged":"","post_modified":"2022-10-14 18:14:29","post_modified_gmt":"2022-10-14 16:14:29","post_content_filtered":"","post_parent":0,"guid":"http:\/\/dev.claret.cat\/autor\/raul-mauricio-alas-alas\/","menu_order":0,"post_type":"autor","post_mime_type":"","comment_count":"0","filter":"raw"}],"booktrailer":"","resenas":""},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/product\/947174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/media\/947175"}],"wp:attachment":[{"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/media?parent=947174"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/product_brand?post=947174"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/product_cat?post=947174"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.claret.cat\/es\/wp-json\/wp\/v2\/product_tag?post=947174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}